Address: 25 Buena Vista Avenue Coorparoo

Campaign snapshot

91 inspections  |  9 written offers prior auction  |  $360,000 above reserve

The background

The property attracted a lot of interest mainly due to the location, situated in one of Brisbane’s most sought after areas as the name suggests. The home has been in the same family for over fifty years, in original condition, elevated-northerly aspect with views over Brisbane CBD.

Strategies we employed in this campaign

Prior to launching into an auction campaign, we commenced a pre-launch showing several qualified buyers. The property then scheduled to go to auction and we attracted immediate solid interest from multiple buyers, most of them keen to make offers. As we approached the final week of the campaign, we were able to identify 1 stronger buyer who was indicating an interest at a level considerably above the other buyers. Due to our knowledge of the current market, the size of the buyer pool and the lack of supply of this type of property, it was agreed that the vendor would benefit with a full auction campaign. This resulted in good competitive bidding and a price that was well above vendor expectations including 91 inspections over 3 weeks.

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